— 31 Jan 2022, 10:08 by Daniel Dear
We are delighted to welcome Shaku to unit 15 for a week-long pop-up.
We caught up with the team to find out more...
Tell us about yourself...
Easily forgotten on the stacked pages of a notebook, her idea for a collection of luxury scarves – wearable works of art – was born. A celebration of femininity and uncompromising craftsmanship, the collection combines skilled hand-drawn artistry with unrivalled print technology. Made with the finest quality threads and printed with premium dyes the brand was a year in the making before coming to life in the prestigious factories of Como, Italy. With unparalleled attention to detail the line-up boasts a range of designs rendered in silk, modal, cashmere, and georgette.
The London-based brand is synonymous with time-honored techniques, tradition and modernity, and is in line with slow fashion. Sophisticated designs have multi-generational appeal and are heirlooms to be passed down, not discarded within a season. Immune to fleeting, passing trends, they are intended to be loved and worn for decades to come. In limited edition runs but with a one-size-fits-all approach, Shaku is envisioned to be worn in multiple styles, folded into a triangle and knotted in the neckline of a cashmere sweater; tied as a bandana or looped around the handles of a classic handbag. The collection puts the needs and personality of the wearer at the fore; making the possibilities endless. “My vision is to enrich the individual style of each wearer by expressing an aspect of their personality,” comments Shakera Tayub.
Shakera (‘Shaku’ was her nickname) comes from a family of dressmakers. Born and raised in Mumbai, her mother and aunt both worked as tailors. She learned the intricacies of hand embroidery from them but left for England at nineteen years old to marry and raise her own family. She forged a successful career in property but always harbored a creative side, a passion she fulfilled with drawing and painting in her spare time.
The Shaku offering also extends to chic home furnishings. Delicately designed cushions are printed or embroidered in cotton velvet and sumptuous knitted blankets are another expression of Shakera's craft. In addition, is a range of hand-poured scented candles infused with delicate Indian-inspired aromas, each encased in black-tipped fine bone china vessels. Wonderfully decorative objects, they are intended to be re-used afterwards to store small trinkets or cosmetics.
What can we expect from your stay at BOXPARK?
A tantalising journey through the floral vision of our CD, Shakera. Enjoy the touch of our woven silk scarves, or revel at the intricate details of our printed silk twill. Smell the sweet fragrances of Shakera's memories of India, and marvel at the beauty of our cushions.
As we will be here for Chinese New Year, we are launching an exclusive and very limited edition print of a hand drawn tiger by Shakera. Only 20 pieces are available.
We will also offer gift wrapping and some choice gift sets in time to treat loved ones this Valentines.
Which item from your current menu is your favourite?
We love them all!