— 30 Oct 2018, 16:09
Tell us about who you are and what you do?
Illustrate is a collective of artists and creatives all working together to create high quality art and lifestyle products that are environmentally and socially sustainable. Everything is hand drawn, hand printed and locally sourced (where possible).
The company started with one in house artist – Tobias Illustrations, and has grown to include over 15 independent creatives all with a shared creative vision.
Our permanent shops offer a platform for local artists to showcase their work, reap the rewards of their talent whilst providing us with a hub for regular micro events and classes. We only produce and print original work with the aim to reflect the beauty of wildlife and nature through artwork therefore creating an awareness of our natural environment. With this in mind, we create products that are sensitive to the environment by using recycled and organic materials coupled with sustainable and low-carbon production methods.
Which song best sums up your brand?
Changes by David Bowie
What can we expect from your stay at BOXPARK?
You can expect Illustrate to set up a dynamic, creative space that will be a retail area/art gallery. Our space will be visually engaging thanks to our artists designs with this being complimented by our use of greenery, reclaimed wood and copper which create a calming space with a natural feel. We will also be offering tastings of incredibly rare craft beer from Canada that we were commissioned to create the can art for.
Which piece from your current collection is your favourite?
The ‘Journeying Spirit Bear’ t-shirt is our favourite piece, featuring a large back-print from a local Bristol artist, Mat Miller, it is our first foray into hand colour printing and we’re really happy with the results.
What’s the best reason to come to Shoreditch for a shopping spree?
The volume of independent retailers offering unique and memorable shopping experiences.
What’s your top Shoreditch tip?
Try a Beigel Bake’s salted beef bagel. The queue is worth it. Then go see some old school Roman walls…
Also fun (and slightly terrible) fact: you used to be able to buy lion cubs in Brick Lane until only 30 years ago! Thankfully this has been shut down now. Anyone from Shoreditch probably knows all this already though…
What does the future hold for your brand?
We hope to progress into becoming a platform for artists of all kinds: chefs, craftsmen, dancers, musicians & poets. We also hope to act as more of a hub for other sustainable groups/individuals and build on our zero waste food offerings.
You can catch Illustrate's pop-up from Tuesday 30th October - Sunday 11th November in unit 26 of Boxpark Shoreditch!