When we found out Smiley were going to open their first ever world-wide retail store with us here at Boxpark, we were smiles all round!
For the ultimate shopping experience there really is no store quite like it! Smiley’s musical heritage leads the store concept with entertaining, quirky and vibrant detailing and takes on the form of ‘retail-tainment’ with an interactive space that has been created to not only sell some of Smiley’s best products but can be turned into a nightclub in a matter of minutes!
But, that’s not all…the Smiley store is also armed with a sound activated laser, a smoke machine, a state of the art sound system and professional DJ decks built in to the cash and wrap area. The Smiley staff also double up as superstar dj’s filling the store with party vibes and creating a truly unique shopping experience!
Come on down and join the party! (Smiles are compulsory!)